And now it's time for you to get started.

In this section, we will walk you through the details of how to build an essential CBA (i.e. Stage I of IVE, for the initial 6 requirements).

This part of the course should be used in conjunction with a venture workbook that can be found here:

Venture Workbook Template

Duplicate it and bookmark it.

This template will accompany next lessons and culminate with you having built an essential core business archetype for your venture.

Don't worry if it looks long. You will be filling out this template in small chunks at a time while going through the course.



To complete each section you’ll be doing a combination of;

• Customer, desk and expert research to answer requirements
• Synthesis work to design an elegant Core Business Archetype
• Building an updating your At Scale Venture Simulation to inform your decision making.